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The Real Biz Life Chronicles
Unedited stories of Business, Branding and Life.
Banish boring as Tracy Fryer and her guests take a ride on the rollercoaster of being a business owner - or of simply being human! Get ready to learn exactly what it takes to grow with distinction and show mediocrity the middle finger. In this podcast Tracy interview’s authentic business owners, who share their story of building a successful business, their strategies behind their success and leading the way.
RAW. Honest. Unedited.
The Real Biz Life Chronicles
#111 Unlocking Creativity & Profitability with Ian Sloan
What if financial success doesn’t bring the happiness you expected? Our guest shares with us how to rebuild your career around that which sparks both creativity and profitability.
Ian Sloan didn’t plan to be an entrepreneur. From Safeway supermarkets in the UK to co-founding Tango IT Consulting in Perth, his path has been about curiosity, creativity, and quiet leadership. Today, he helps businesses de-risk tech investments while building a company rooted in values, independence, and guidance.
We talk about knowing when to walk away, why side ventures fuel creativity, and how to balance family, legacy, and leadership without losing yourself.
If you’ve felt stuck, stretched thin, or ready to reset, hit the play button to hear it all for yourself.
In This Episode:
(06:12) IT mistakes that start with growth
(12:19) Walking away to start Tango
(19:16) Side ventures & creativity
(27:17) Learning to say no
(31:43) Ian on AI & critical thinking
(53:34) Admitting unhappiness in business
About Ian Sloan
Co-founder of Tango IT Consulting, Ian helps organisations make smarter tech choices. Known for his calm presence and creative thinking, he’s built a career spanning the UK and Australia.
Connect: Website | LinkedIn | Bluesky
Season 2 Free Brand Discovery: designstudioperth.com.au/brand-discovery
Sponsor: Cuppa Cartel
Want to leave a question for our next guest? Share it with us at info@therealbizlifchronicles.com
About Tracy:
Tracy Fryer is a branding powerhouse, speaker, and founder of Design Studio Perth and Trace Designs Bespoke. She’s dedicated to helping business owners and creatives build brands that truly reflect their values, passions, and long-term vision. As the host of The Real Biz Life Chronicles, Tracy brings raw, insightful conversations that push entrepreneurs to embrace bold growth, develop strategic branding, and lead with unapologetic confidence. Her approach is refreshingly real—blending deep expertise with a passion for authenticity, creative excellence, and business success.
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