The Real Biz Life Chronicles
Unedited stories of Business, Branding and Life.
Banish boring as Tracy Fryer and her guests take a ride on the rollercoaster of being a business owner - or of simply being human! Get ready to learn exactly what it takes to grow with distinction and show mediocrity the middle finger. In this podcast Tracy interview’s authentic business owners, who share their story of building a successful business, their strategies behind their success and leading the way.
RAW. Honest. Unedited.
The Real Biz Life Chronicles
#079 Community, Connection & Conversations with Steve Archibald
Ever met someone whose presence quietly lifts the room, and whose follow-through is louder than their voice? Meet Steve Archibald.
In this episode of The Real Biz Life Chronicles, I sat down with the man behind the scenes of some of Perth’s most impactful business and mental health initiatives. Steve is the Strategic Relationships Manager at Pragma Lawyers, a volunteer Partnerships Ambassador for Spoke to a Bloke, and until recently, the Partnerships Manager at youth mental health charity zero2hero. But titles don’t define Steve; his legacy does.
We dive into:
- The difference between networking and building real connection.
- Why handwritten notes, check-in calls, and small gestures are big leadership moves.
- What Steve learned through his own mental health journey and how it led him to rally 300 men to walk 25km in the name of healing.
- The power of walking alongside someone, literally and figuratively.
This episode isn’t about being loud. It’s about being intentional. It’s about showing up when no one’s watching, and leading communities that move people forward.
If you care about people, business, and making your corner of the world better, then you’ll be nodding your head throughout this episode.
Mentioned in this episode:
[29:27] Healthy connection vs defaulting to the pub.
[30:03] Why walking alongside creates space for real conversation.
[32:53] Sharing struggle lightens the load.
[34:52] You can go further with the right people around you.
[36:37] Why Steve is grateful for what he went through.
[44:37] The simple habit that changed his relationships.
About Steve Archibald:
Steve is the Strategic Relationships Manager at Pragma Lawyers. He’s also a Partnerships Ambassador for Spoke to a Bloke, and has a history of building strong community connections through roles at zero2hero, Panorama Club, and more. Passionate about mental health and youth wellbeing, Steve is the kind of leader who makes things happen quietly, and always for the right reasons.
Connect With Steve
We’re still offering a Free Brand Discovery to celebrate Season 2!
Claim yours here - https://designstudioperth.com.au/brand-discovery/
About Tracy: Tracy Fryer is a branding powerhouse, speaker, and founder of Design Studio Perth and Trace Designs Bespoke. She’s dedicated to helping business owners and creatives build brands that truly reflect their values, passions, and long-term vision. As the host of The Real Biz Life Chronicles, Tracy brings raw, insightful conversations that push entrepreneurs to embrace bold growth, develop strategic branding, and lead with unapologetic confidence. Her approach is refreshingly real—blending deep expertise with a passion for authenticity, creative excellence, and business success.
Connect with Tracy Fryer:
TikTok
The Real Biz Life Chronicles Instagram
The Real Biz Life Chronicles Facebook
The Real Biz Life Chronicles Spotify
Book Your Free Brand Discovery
Is there a topic you’d love us to chat about?
Send us a DM on any platform above, and we’ll make it happen!