
The Real Biz Life Chronicles
Unedited stories of Business, Branding and Life.
Banish boring as Tracy Fryer and her guests take a ride on the rollercoaster of being a business owner - or of simply being human! Get ready to learn exactly what it takes to grow with distinction and show mediocrity the middle finger. In this podcast Tracy interview’s authentic business owners, who share their story of building a successful business, their strategies behind their success and leading the way.
RAW. Honest. Unedited.
The Real Biz Life Chronicles
#060 From Setbacks to Success with Emily-Jane Sarroff
This conversation features the multi-talented Emily-Jane Sarroff, a six-figure business owner, life coach, and host of the Empower with Em podcast. Emily-Jane is transforming the way we think about personal branding by combining creative design with marketing psychology.
We uncover her unique philosophy on personal branding—emphasizing that true design is rooted in psychology, not just aesthetics. Emily-Jane explains how integrating branding with marketing psychology can help create meaningful connections that leave a lasting impact. She also dives into how aligning your personal values and life purpose can bring authenticity and power to the way you present yourself and your business.
Our discussion takes a personal turn as we delve into self-awareness, the importance of feeling and processing emotions, and how to recognize whether something aligns with your vision for life and business. Emily-Jane opens up about the experience of losing yourself in a relationship, the journey to reclaim your power, and how this process can influence not only your personal growth but also the way you connect with your audience.
For more info, head to Empower with Em website:
https://empowerwithem.com/home
Follow Empower with Em on Insta:
https://www.instagram.com/empowerwithem?igsh=MTA4dGU0cjVnNTJzMQ%3D%3D
Head to the Empower with Em Podcast, available on all major platforms.
About Tracy: Tracy Fryer is a branding powerhouse, speaker, and founder of Design Studio Perth and Trace Designs Bespoke. She’s dedicated to helping business owners and creatives build brands that truly reflect their values, passions, and long-term vision. As the host of The Real Biz Life Chronicles, Tracy brings raw, insightful conversations that push entrepreneurs to embrace bold growth, develop strategic branding, and lead with unapologetic confidence. Her approach is refreshingly real—blending deep expertise with a passion for authenticity, creative excellence, and business success.
Connect with Tracy Fryer:
TikTok
The Real Biz Life Chronicles Instagram
The Real Biz Life Chronicles Facebook
The Real Biz Life Chronicles Spotify
Book Your Free Brand Discovery
Is there a topic you’d love us to chat about?
Send us a DM on any platform above, and we’ll make it happen!