The Real Biz Life Chronicles
Unedited stories of Business, Branding and Life.
Banish boring as Tracy Fryer and her guests take a ride on the rollercoaster of being a business owner - or of simply being human! Get ready to learn exactly what it takes to grow with distinction and show mediocrity the middle finger. In this podcast Tracy interview’s authentic business owners, who share their story of building a successful business, their strategies behind their success and leading the way.
RAW. Honest. Unedited.
The Real Biz Life Chronicles
#053 A Legacy in Motion With Nick Gray
What does it take to carry forward a legacy while driving innovation?
Nick Gray, the Managing Director of David Grays, shares how his family’s business has thrived for over 85 years in Perth, Western Australia. From gardening and agricultural solutions to pest control, turf care, and wheelie bin requirements, David Grays has cemented its reputation as a trusted leader in multiple industries.
In this episode, Nick opens up about the challenges of managing a legacy business, his vision for its future, and the key lessons he’s learned along the way. Whether you’re passionate about family enterprises, business innovation, or simply love a great success story, this conversation is packed with inspiration and insights to fuel your entrepreneurial spirit.
Nick Gray grew up in Mosman Park, Perth, long before it became known as part of the "Golden Triangle." After completing a Bachelor of Business Degree at ECU, majoring in E-Commerce and Human Resources, he pursued a Master’s Degree in Property at Curtin University while beginning his career at David Grays. Starting in sales and management of the commercial product range at the Trade Centre in O'Connor, Nick played a pivotal role in expanding the company’s divisions, including pest control supplies for pest controllers, lawn and turf care solutions for councils and contractors, and Sulo wheelie bin distribution to waste companies and local governments. In 2022, Nick proudly stepped into the role of Managing Director, focusing on pushing the business into new markets and broadening brand awareness locally and across eastern states. A major milestone came in 2024 with the opening of a satellite sales warehouse in Bassendean, providing specialized services to pest controllers and wheelie bin solutions to public, commercial, and government clients, solidifying the company’s legacy while embracing future growth.
Connect with Nick on LinkedIn:
https://www.linkedin.com/in/nick-gray-b97b7622/
For more info, head to the David Grays website:
https://www.davidgray.com.au
Follow David Grays on Instagram:
https://www.instagram.com/davidgrayandco/
About Tracy: Tracy Fryer is a branding powerhouse, speaker, and founder of Design Studio Perth and Trace Designs Bespoke. She’s dedicated to helping business owners and creatives build brands that truly reflect their values, passions, and long-term vision. As the host of The Real Biz Life Chronicles, Tracy brings raw, insightful conversations that push entrepreneurs to embrace bold growth, develop strategic branding, and lead with unapologetic confidence. Her approach is refreshingly real—blending deep expertise with a passion for authenticity, creative excellence, and business success.
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